Celebrating Mothers Everywhere with Flower Council of Holland and Logitech
This year, we’ve been helping some of our clients be part of the Mother’s Day conversation, giving media and influencers a reason to talk about them at this key time of year.
Flower Council of Holland – Missing Mum this Mother’s Day
Flowers and Mother’s Day go hand-in-hand, but this year we decided to take a different approach, and look at the amount of children that wouldn’t get to see their Mother this Mothering Sunday.
We released new research that revealed some surprising stats:
- 1 in 5 Brits won’t be seeing their mum this Mother’s Day, despite 82% wishing they could
- 4 in 10 think their mum would understand if they couldn’t make it/life got in the way
- That said, 28% talk to their mum every day, while 30 per cent do so ‘multiple times a week’
- And of course, a card and flowers made the top gifts
Our research was picked up by a wide range of national news websites, including The Mirror, The Express, The Sun and The Daily Star, as well as print in The Metro and Daily Mirror.
Celebrating multi-generational Mother’s with Jack Kinsey
We also continued our content creator partnerships for Mother’s Day, with Jack Kinsey, creating yet another stunning piece of content, including an incredible floral tablescape to celebrate Mother’s Day with his Mum, Nan and Sister.
Check out the stunning creation here: Jack Kinsey, Flower Council of Holland
The ultimate alternative gifts for Mother’s Day, with Logitech
We’ve also been helping Logitech get featured in Mother’s Day gift guides this year – perfect if you wanted to get your Mum something a little different this year. Logitech’s collection of personal workspace products, like Lift Vertical Ergonomic mouse, or the Pebble 2 Wireless Keyboard and Mouse combo, are great for Mum’s busy behind a computer screen.
But don’t just take our word for it – check out the products in The Tab, Tech Spy and Grazia to name a few!