Supermodel Jourdan Dunn gets HTC ‘INK-ED’
Managing a photoshoot with one of the world’s top supermodels? All in a day’s work for the team here at Fever as we kick off HTC’s newest Global PR campaign ‘HTC INK’ in collaboration with fashion icon Jourdan Dunn. Tapping into the world of fashion’s love for body art, HTC INK sees bespoke celebrity body art designs engraved onto a limited run of HTC’s premium HTC One M9 handsets. The utterly beautiful and inspired Jourdan Dunn was the ideal person to create our first ever original ‘INK’ design, the sketch of which we unveiled globally today.
Making the most of summer 2015’s hottest fashion trend, we’ve also replicated her design in temporary metallic body art, which we’ll preview in a few weeks’ time through the results of our recent fabulous photo and video shoot with the gorgeous Jourdan. Expect to see the Fever team – and the rest of the world – sporting her HTC INK design at every festival and beach party in the coming months. We’re in love!